Post by mdjuwel0203 on Nov 13, 2024 8:52:09 GMT
User reading experience. In addition, in terms of "content arrangement", we can only spend about "one and a half screens" of the mobile phone screen on content, focusing on communicating "Who are we?" The introduction is divided into three key points, including: brand introduction, project description, and CTA actions. This content is mainly to create a sense of trust in the brand. Brand introduction The content of the brand introduction should not be lengthy. Just summarize the brand history, past sales cases, customer reviews, introduce who we are, and give customers a greater sense of trust.
Product features When it comes to sms promotional campaign product features, don’t use slogans to describe what kind of product it is, but describe it from the perspective of CTA action Call to Action is a call to action. It needs to tell consumers how long it takes to fill out the questionnaire and what they can get in the end. For example, if you fill in the questionnaire in one minute, you can get: first-hand sales notification and exclusive discounts. Origin of the project (value proposition) In this content, we need to use "eye-catching" pictures to explain the value proposition of our products in detail based on the "problems" faced by customers.
The origin of the project is divided into three key contents, including: eye-catching pictures, market status, and concentrated features. Eye-catching pictures The beginning of the content can be paired with an attractive picture or GIF to attract people to read below. Market status We can describe the pain points in customers' minds based on the current market situation. Here is an example of a crisper box we sell: "No matter how you change the crisper box, it is wrong, and the glass is so thick that you are afraid of breaking it." This is the current situation of the market, and it is also a common pain point encountered by customers.
Product features When it comes to sms promotional campaign product features, don’t use slogans to describe what kind of product it is, but describe it from the perspective of CTA action Call to Action is a call to action. It needs to tell consumers how long it takes to fill out the questionnaire and what they can get in the end. For example, if you fill in the questionnaire in one minute, you can get: first-hand sales notification and exclusive discounts. Origin of the project (value proposition) In this content, we need to use "eye-catching" pictures to explain the value proposition of our products in detail based on the "problems" faced by customers.
The origin of the project is divided into three key contents, including: eye-catching pictures, market status, and concentrated features. Eye-catching pictures The beginning of the content can be paired with an attractive picture or GIF to attract people to read below. Market status We can describe the pain points in customers' minds based on the current market situation. Here is an example of a crisper box we sell: "No matter how you change the crisper box, it is wrong, and the glass is so thick that you are afraid of breaking it." This is the current situation of the market, and it is also a common pain point encountered by customers.
